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Home / Our People / Campaigns for YMCA, Indianapolis Symphony Orchestra, and Easterseals Crossroads honored at Pinnacle Awards

Campaigns for YMCA, Indianapolis Symphony Orchestra, and Easterseals Crossroads honored at Pinnacle Awards

 

Too often, we’re so busy in the thick of brainstorming and implementing campaigns that we forget to stop and celebrate our successes.

On April 12, Bohlsen Group’s team enjoyed a night out celebrating the results of our hard work with the Public Relations Society of America at the Hoosier Chapter’s annual Pinnacle Awards.

Three Bohlsen Group campaigns were honored for our work with three very diverse, incredible clients in 2016.

These were:

Easterseals Crossroads #CutTheDis Campaign

Pinnacle Award for Media Relations

To celebrate the organization’s 80th anniversary and rebrand, Easterseals Crossroads engaged Bohlsen Group to launch a creative, interactive campaign highlighting the ability behind disability and positioning Easterseals Crossroads as Central Indiana’s #1 disability expert.

Indianapolis Symphony Orchestra 2016 Signature Events

Pinnacle Award for Media Relations

While one of the United States’ most renowned orchestras, the Indianapolis Symphony Orchestra needed fresh, creative promotion strategy including grassroots marketing, ticket trades, and media engagement to drive attendance to its recurring indoor and outdoor performances as well as the first-ever INfusion Festival.

OrthoIndy Foundation YMCA #YLovesVets Campaign

Pinnacle Award for External Communications

Before breaking ground on the first-in-the-nation YMCA to offer specialized medical and community services to veterans, the YMCA needed buy-in from Indianapolis and Pike Township residents and local veterans. Bohlsen Group’s unified campaign, including advertising, digital, grassroots marketing, and media relations, raised critical community awareness and support.

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