Indianapolis Motor Speedway

MEDIA RELATIONSGRASSROOTS MARKETING

As a long-term partner of the racing capital of the world, Bohlsen Group positions the IMS as a cultural attraction appealing to more than just racing fans. Through unified marketing tactics, we focus on the off-track experiences at IMS such as concerts, major announcements and community events like The Rolling Stones concert and the new Lights at the Brickyard holiday event.

  • Public Relations Society of America Pinnacle Award;
    Marketing Communications, The Rolling Stones at Indianapolis Motor Speedway
  • Public Relations Society of America Pinnacle Award of Honor;
    Media Relations Campaign, IMS 2014 Off-Track Events
  • Public Relations Society of America Pinnacle Award of Honor;
    Media Relations Campaign, Red Bull Indianapolis MotoGP
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